Privacy Policy
Santa’s Secret Workshop — Privacy Policy
Effective Date: October 20, 2026
At Santa’s Secret Workshop, we believe that trust is an essential part of creating meaningful holiday memories. We respect the privacy of the families, guardians, and visitors who engage with our business and are committed to handling personal information responsibly.
This Privacy Policy explains how Santa’s Secret Workshop (“SSW,” “we,” “our,” or “us”) collects, uses, shares, and protects personal information when you visit our website, subscribe to our emails, interact with our advertisements, make a reservation, or participate in our services.
1. Information We Collect
Depending on how you interact with Santa’s Secret Workshop, we may collect:
Contact Information: First name, last name, email address, telephone number, and other information you voluntarily provide.
Reservation Information: Appointment details, guest information, preferences, and information provided to personalize your family’s visit.
Children’s Information: Information voluntarily provided by guardians to personalize a child’s Santa adventure, such as first names, ages, interests, and special details.
Photographs and Media: Photographs or video recordings associated with our services, subject to applicable agreements and permissions.
Website and Advertising Information: Information about website visits, interactions with advertisements, device information, and cookies or similar technologies, where applicable.
2. How We Use Your Information
We may use personal information to:
Respond to inquiries and provide customer support.
Manage reservations and deliver our services.
Personalize Santa’s Secret Workshop adventures.
Send email newsletters, business updates, and information about future offerings when you have subscribed or otherwise authorized these communications.
Improve our website, marketing, and customer communications.
Measure the effectiveness of our advertising and promotional activities.
Comply with legal obligations and protect our business and customers.
3. Email Marketing and Communications
When you subscribe through our website, signup forms, or Meta Instant Forms, we may add your contact information to our email marketing platform, Mailchimp.
Subscribers may receive updates about Santa’s Secret Workshop, future seasons, special announcements, and related offerings.
You may unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails or contacting us directly.
4. Third-Party Services
We use third-party platforms to operate our website, manage customer relationships, and support our marketing activities. These may include:
Squarespace: Website hosting, forms, and related website services.
Mailchimp: Email marketing, subscriber management, and automated communications.
Meta (Facebook and Instagram): Advertising, lead-generation forms, and campaign measurement.
Make: Automation and transfer of information between connected business systems.
Website Analytics and Advertising Tools: Measurement of website activity and marketing performance.
Reservation and Payment Providers: Appointment scheduling and payment processing.
These providers may process personal information on our behalf or under their own privacy policies, depending on the service.
We do not sell personal information for money. Certain advertising or tracking activities may be considered a sale or sharing of personal information under applicable privacy laws, even without a monetary payment.
5. Children’s Privacy
Santa’s Secret Workshop provides family-oriented services, and guardians may voluntarily provide information about children to help personalize their visits.
We do not knowingly solicit personal information directly from children under the age of 13 through our website or marketing forms.
Information about children provided by guardians is intended to be used for delivering and personalizing our services and related customer support.
Guardians may contact us to request information about, correction of, or deletion of personal information relating to their children, subject to applicable legal requirements.
6. Photography and Media
Santa’s Secret Workshop may capture photographs or videos as part of its services.
The collection, delivery, storage, and permitted use of these materials are governed by applicable service agreements, photography releases, and permissions.
We respect requests concerning the use of family photographs and encourage guardians to contact us with any questions or concerns.
7. Cookies, Analytics, and Advertising
Our website and third-party service providers may use cookies, pixels, and similar technologies to support website functionality, understand visitor activity, and measure advertising performance.
Some technologies may be operated by third parties, including analytics and advertising platforms.
You may be able to manage certain cookies through your browser settings or other privacy controls made available on our website.
8. Data Security and Retention
We take reasonable steps to protect personal information from unauthorized access, disclosure, alteration, or misuse.
We retain information for as long as reasonably necessary to provide our services, maintain business records, fulfill the purposes described in this policy, and comply with applicable legal obligations.
No method of electronic storage or transmission is completely secure.
9. Your Privacy Choices and Rights
Depending on your location and applicable law, you may have rights to request access to, correction of, or deletion of certain personal information.
You may also unsubscribe from marketing communications at any time.
To submit a privacy-related request, please contact us using the information below. We may need to verify your identity before processing certain requests.
10. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our services, business practices, technology, or legal obligations.
Any updates will be posted on this page with a revised effective date.
11. Contact Us
For questions about this Privacy Policy or how we handle personal information, please contact:
Santa’s Secret Workshop
Long Island City, Queens, New York
Email: hello@santassecretworkshop.com
Website: https://santassecretworkshop.com
